General Description

The Online Advertising Coordinator is responsible for supporting online advertising campaigns conducted by Transworld.  This position will liaise with a portion of the Bonnier publications to ensure ad campaigns are implemented, managed, and analyzed properly.

 

Responsibilities

The tasks of  the Ad Specialist will include:

 

·      Oversee the execution of all advertising for several sites (Transworld BMX, Motocross, Skateboarding, Snowboarding and Surfing)

·      Work with Sales Teams to forecast Inventory availability for the sites.

·      Supporting Sales Teams as they pitch advertising campaigns to potential advertisers

·      Work with site developers to ensure ads are being served correctly

·      Partner with web developers and content producers to create and serve ads

·      Collecting creative assets from Advertising Agencies and ensure they meet Transworld site standards.

·      Work with the Sales Team and Ad Agencies to optimize and actively troubleshoot campaigns to ensure optimal delivery.

·      Develop and maintain strong relationships with other Transworld departments (Publishers, Sales, Development, Edit…)

·      Consulting with the site design team to provide recommendations on design standards that allow for  optimized Ad Revenue.

 

 

Requirements / Qualifications

Qualified  candidates for this position will have a minimum of two years experience  in Internet Marketing, including some hands on experience with advertising production,  purchasing or sales. Additionally, the Ad Specialist should be knowledgeable about ad serving, HTML and Flash.

 

Beyond this experience, the candidate should be energetic, friendly, flexible, creative, detail-oriented, technically savvy, and able to thrive in a fast-paced,  rapidly growing business while interacting with a broad range of  people.

 

Minimum Requirements:

·      BA/BS degree – Marketing, Math, Digital Media, Operations Management

·      Advanced knowledge of Microsoft Excel and ability to analyze large amounts of data

·      Well versed in IAB standards and best practices

·      Strong customer service skills and ability to manage competing priorities

·      Excellent customer service mindset

·      A strong process orientation

·      Comfortable working in a fast-paced work environment with tight deadlines.

·      Highly organized with professional work habits

·      Excellent in-person, telephone, and email communication skills.

 

 Non-required skills that will be given additional consideration include:

·        Experience in Internet Ad Purchasing or Sales

·        Experience with Internet Development including: HTML, JavaScript, ASP, JSP, Flash

·        Masters in Marketing, Digital Media, Business Administration or other related fields.